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SAFF Championship 2021
Campaign
The SAFF Championship 2021, hosted in the Maldives, was a landmark regional football tournament uniting South Asia’s top national teams. Nova Associates was entrusted with strategizing the tournament’s branding and delivering its full creative execution — from the identity and promotional videos to event materials and large-scale stadium branding. Our work ensured the championship carried a unified, energetic, and professional look, amplifying the excitement of the games and elevating the Maldives’ presence on the regional sporting stage.
Date
April 2023
Opening Ceremony
Official Theme
Photos
Adhadhu, Mihaaru
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